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Nutrition coaching software that lets you just coach.

Check-ins, payments, food logs and follow-ups in one place — so you know who’s checked in, who’s overdue and who needs a reply.

Purpose-built for nutrition coaches, not bolted onto a training app.

No credit card required.

Coaches reclaim 5+ hours a week on admin.

The Apotheo dashboard showing active clients, pending check-ins, applications, payments, and upcoming coaching work

What coaches say running their business on Apotheo

“Apotheo has streamlined my business tremendously and saves me hours every week. This has been worth every penny.”
Sohee Carpenter, PhD · Apotheo’s first coach, since 2016Read Sohee’s coach story

Most coaches arrive here with a system that’s all over the place.

“When I started, there were no software systems in place. It was a complete nightmare on the back end of my business.”
“Folders for each client, programs in the right folder, the whole system mapped out. It was the most beautiful, organized system — and it sucked.”
“My system was all over the place. Spreadsheets, Venmo, PayPal, cash, check. It was a nightmare.”

Apotheo has everything you need to run your nutrition coaching business.

One system instead of a folder structure and seven apps that don’t talk to each other. Here’s what each part does — starting with check-ins, where the coaching actually happens.

A client's weekly check-in in Apotheo: protein, carbs, fat, calories and fiber tracked against their targets for each day, which days they trained, and the coach's reply box with video and voice note options

Check-ins built the way you coach

Check-ins are where you shine as a coach. Full autonomy over how you check in lets you flex your coaching muscles to the best of your ability.

A different check-in per service.
Give an extra personal touch by building a separate check-in for each service you offer.
No more chasing.
Save hours every month by not reminding clients to check-in. Apotheo does all the heavy lifting for you.
Video and voice.
Offer clients the option to upload a video or voice file, and respond to check-ins with video or voice notes.
“Check-ins that used to take 40 minutes are now a 15-minute check-in.”

Get paid on time, without the awkwardness

Apotheo uses Stripe Connect to securely manage your payments.

Complete control over your subscriptions.
Charge clients weekly, monthly, every three months, or any interval you choose.
Avoid awkward ‘overdue payment’ conversations.
Apotheo works for you to remind clients to re-subscribe, or update their card details whenever a payment doesn’t arrive on time.
Monitor your income.
Our easy-to-read dashboard plots display your month-to-month income so you know what’s come in and when to the penny.
“No more chasing payments. If a card fails, they get kicked out until they update it, then move on.”
Apotheo’s payments dashboard showing revenue, subscription status, and recent client payments

Every client conversation in one place

Files, images, voice notes, and resources all live in the same thread as the conversation.

One-to-one.
Chat with each client without hopping to WhatsApp or texts.
Broadcast.
Send personalized team-wide announcements.
Voice and video notes.
Tailor your communication style to your clients with text, voice notes, and Loom video.
“No matter who is overseeing the communications, we always know what’s going on with the client.”
The Apotheo messaging inbox showing a client conversation with video, voice notes, and message composition tools

See the full platform

  • Dashboard
  • Habits
  • Nutrition targets
  • Teams
  • Client onboarding
  • Resources
  • Your branding
  • Client apps
“I really enjoy coaching people. I don’t enjoy doing all the backend stuff, so using Apotheo helps me a ton.”
Derek Stanley Read Derek’s coach story

Integrations

Works with the apps your clients already use. Calories and macros from their tracker; steps, sleep and weight from their wearable — pulled in automatically, with nothing to type.

  • Apple Health
  • Garmin Connect
  • Cronometer
  • Fitbit
  • MacrosFirst
  • MyFitnessPal
  • MyMacros+
  • Nutracheck
  • Oura
  • Whoop

Less time on backend stuff. More time coaching people.

“I don’t even have to think about that much anymore apart from coaching, genuinely. I want to focus on my coaching and I want to focus on education. I don’t want to focus on checking if someone’s paid or if I’ve reminded them to do their check-in form on time.”
“I was terrified to ask my clients to switch — and I didn’t lose a single one. Everyone was happier because it was easier.”
“You have no idea how much awesome feedback I’ve gotten about the client check-in system. It’s been wonderful to use!”
Read coach stories

Pay for active clients, not feature tiers.

No feature tiers, no confusing add-ons. Every coach gets the full platform — payments, resources, integrations, teams — and your price scales only with the number of clients you are actively coaching.

Per active client

$10 USD / month

Paused or lapsed clients don’t count toward your bill.

No credit card required.

“The small fee you pay monthly per client is completely worth it, because you’re not doing anything on the back end.”

Everything is included

  • Every Apotheo feature
  • Every available integration
  • Coach community access
  • Support from real humans
  • Unlimited coaches
  • Unlimited clients